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What Is the Face Value of Tickets?

  • Writer: Tom Lynch
    Tom Lynch
  • Dec 6, 2025
  • 10 min read

When you see a price advertised for a concert, what does that number really mean? It's easy to get confused, but the key is understanding the face value of a ticket.


Think of face value as the pure, original price set by the artist and the event organiser. This is the baseline cost before any extras like booking fees or resale markups get tacked on. It’s the foundational amount that covers all the essentials—from hiring the venue and covering production costs to paying the incredible artists and their hard-working crew.


What Does a Ticket's Face Value Actually Mean?


A ticket's face value is a bit like the recommended retail price you'd see on a product in a shop. It's the core price that guarantees the show can even happen. Every pound from that face value goes directly into creating the live experience you're there to see.


But, as most of us know, the price you actually pay at the checkout is often a bit higher. That’s because the total cost usually includes other charges that aren't part of this base price. Getting your head around this difference is the first step to becoming a savvy ticket buyer, making sure you pay a fair price and that your money goes to the right people.


The Components of Your Ticket Price


So, what exactly are you paying for? Let's break down the common parts that make up the final cost of your ticket.


  • Face Value: This is the big one. It pays the band, the sound engineers, the lighting crew, and covers the venue’s running costs. It’s the true cost of the show itself.

  • Booking Fees: These are the charges from the ticketing company (the agent) for their services. This covers everything from running the website and processing your payment to providing customer support if you have a query.

  • Facility Fees: Some venues add a small extra charge onto each ticket. This usually goes towards the general upkeep, maintenance, and improvement of the building, ensuring it's a great place to see a gig.


Understanding this breakdown is powerful. It shows you exactly where your money is going, separating the cost of putting on the show from the administrative fees needed to sell the tickets.

To give you a clearer picture of how these parts come together, here’s a typical cost breakdown.


Understanding Your Ticket Cost


This table shows how the different components add up to the final price you pay.


Price Component

What It Covers

Example Cost

Face Value

The artist, crew, venue hire, and production costs.

£20.00

Booking Fee

The ticket agent's charge for processing the sale.

£2.00

Facility Fee

A small levy from the venue for maintenance.

£1.00

Total Price Paid

The final amount you pay at checkout.

£23.00


As you can see, the price you pay is a combination of the event's true cost and the necessary service fees.


For example, when tickets go on sale for future 2026 events like Rock FestEvil or We Rock Christmas, they will have a clear face value. The best way to make sure you’re only paying this fair price is to always buy from the official source. Here at Paul Robins Promotions, we’re all about transparent pricing. You can learn more by reading our official ticket policy.


The Great Divide Between Face Value and Resale Prices


We’ve all seen it happen. The moment a popular gig sells out, a frustratingly familiar scene unfolds. Suddenly, tickets pop up on unofficial secondary websites, but the price tag is wildly different from the original face value of tickets. This huge gap between the promoter's price and the reseller's is exactly where genuine fans get priced out of seeing their favourite artists.


So, what drives this price hike? Well, genuine high demand is definitely part of the equation, but it’s often turbocharged by professional ticket touts. These operators use automated software—or "bots"—to hoover up huge numbers of tickets the second they go on sale. Their only goal is to flip them for a massive profit, creating an artificial shortage that leaves real fans with little choice but to pay through the nose.


And let's be clear: this practice rarely benefits the artists or the venues who work so hard to put on the show. All that extra money goes straight into the pockets of resellers, not back into supporting the live music scene we all love.


The image below breaks down the simple, honest components of what you should be paying.


Three white cards display 'Face Value', 'Fees', and 'Total Price' with blue icons, detailing pricing.


This is the clear, straightforward structure of an officially priced ticket—a world away from the unpredictable and often sky-high costs found on resale sites.


The Real Cost of Ticket Touting


Venturing into the secondary market can feel like navigating a minefield. Across the UK, concert ticket prices have surged, with fans often forced to pay far more than the original value thanks to resale markups. In one shocking example, a £50 ticket was resold for an eye-watering £2,573—a markup of over 5,000%. It’s a stark reminder of the extreme financial risk you take when dealing with unofficial sellers. You can learn more about how the big players operate by exploring our guide to the top UK ticket sites for rock concerts.


At Paul Robins Promotions, we are firmly against this. For all our future events, including 2026 shows like Rock FestEvil and We Rock Christmas, the only place for resales is directly through us at www.paulrobinspromotions.com, and always at the original face value. We believe everyone deserves a fair chance to see the music they love without being exploited.

Why Buying Tickets at Face Value Is So Important


Buying a ticket at its original face value is about so much more than just grabbing a good deal. It’s a conscious choice that genuinely supports everyone involved in the live music scene, from the artists pouring their hearts out on stage to the fans standing right next to you in the crowd. When you choose to buy from official sources, you're making a direct and positive impact.


A smiling man in a black hoodie and cap holds a ticket through a window under a "SUPPORT ARTISTS" sign.


Paying the proper face value of tickets ensures your money goes exactly where it’s supposed to. A huge chunk of that price goes towards paying the performers, their incredibly skilled crew, and covering the hefty production costs that make a show an unforgettable experience. It’s the lifeblood of the entire industry.


Support Artists and Avoid Scams


Buying from an official seller like WWW.PAULROBINSPROMOTIONS.COM is the only way you can be absolutely certain you’re supporting the music you love. On the flip side, buying from unofficial resellers funnels money away from the artists and often straight into the pockets of professional touts who add absolutely zero value to the experience.


It’s also your single best defence against getting ripped off. The secondary market is a minefield of risks that can completely ruin your night out before it even gets started.


Here’s what you’re risking:


  • Receiving counterfeit tickets that look completely real but won't scan at the door.

  • Being denied entry because the promoter has identified and invalidated your ticket.

  • Having zero recourse for a refund if an event gets postponed or cancelled.


At Paul Robins Promotions, we’ve seen first-hand the disappointment and frustration caused by unofficial sellers. It’s why we’re so adamant that you never buy tickets from any other source. For upcoming 2026 events like Rock FestEvil and We Rock Christmas, following this simple rule ensures your experience is secure, fairly priced, and genuinely supports the live music community. Making the right choice protects both your wallet and the artists.

Our Guarantee for Fair and Authentic Tickets


Here at Paul Robins Promotions, our promise to the live music community is simple and unwavering. We believe that seeing your favourite bands should be accessible and fair, which is why we've built a straightforward system to protect every single fan who comes to a show at The Northcourt LIVE. This guarantee is built on one core principle: a ticket should always be sold at its true face value of tickets.


To make this a reality, we have a strict policy: you should never buy tickets from any other source than our official website. This isn’t just a bit of friendly advice; it’s the cornerstone of how we protect you from rip-off prices, fake tickets, and the gut-wrenching disappointment that comes with dealing with unofficial sellers. There is only one place to secure your spot.


Your Sole Source for Tickets


The only authorised place to buy or resell tickets for any of our events is right here at WWW.PAULROBINSPROMOTIONS.COM. We’ve intentionally created a closed-loop system. If your plans change and you can no longer attend, you don’t have to worry. We manage all resales in-house, ensuring the ticket is sold to another genuine fan for the exact price you paid.


This is our promise for all upcoming events, including our highly anticipated 2026 shows like Rock FestEvil and We Rock Christmas.


A laptop on a wooden desk displays 'OFFICIAL RESALE ONLY' text and a ticket graphic on its screen.


Our website is designed as the single, trusted hub for all ticket transactions. This completely removes the risk of you running into scalpers and guarantees that every ticket in circulation is legitimate and fairly priced.


By creating this single, trusted point of purchase and resale, we eliminate the secondary market chaos entirely. Our system is your guarantee against scalpers and fraud, ensuring every fan has a secure and positive experience.

Dealing with unauthorised sellers often leads to complicated payment issues. For a deeper understanding of the dynamics and resolution of transaction-related issues, resources from dispute management platforms can be insightful. You can find helpful Insights on Transaction Disputes that highlight the importance of secure purchasing. Our method prevents these problems from ever arising.


How UK Theatre Manages Ticket Pricing



While the concert world is often a wild west of dynamic pricing and volatile resale markets, the UK theatre industry offers a fascinating and quite different approach to the face value of tickets. Theatres, especially those in London’s West End, have to juggle enormous production costs—from elaborate sets and costumes to large casts and crews.


Their pricing is a careful balancing act. It's designed to cover those hefty expenses while still keeping seats filled and making sure shows are accessible to a wide range of people. This creates a market that feels worlds away from many rock gigs, focusing more on long-term audience growth rather than short-term, demand-driven price spikes.


A Different Model for Fair Pricing


You might think theatre tickets are always eye-wateringly expensive, but the data tells a different story. Since 2019, the average ticket price in the West End has actually dropped by 5.3% in real terms. Regional theatres have seen an even bigger dip of 9.8%.


This focus on stable, fair pricing helped bring in 17.1 million people in 2023, generating over £1 billion for the first time. For a deeper look at the numbers, you can check out the latest report from the Society of London Theatre & UK Theatre.


This mindset of carefully managed face value pricing isn't a million miles away from the challenges that small, independent music venues face. They also have to walk that tightrope between setting fair prices for fans and simply keeping the lights on. We've written more about the struggle for survival of grassroots music venues in another article.


It’s an ethos we live by here at Paul Robins Promotions. For all our upcoming 2026 events, including Rock FestEvil and We Rock Christmas, every ticket is sold at a clear, set face value. We guarantee fair pricing by making one simple rule: never buy tickets from any other source. The only place for official tickets or resales is right here at WWW.PAULROBINSPROMOTIONS.COM, and always at the original face value.


Common Questions About Ticket Face Value


Even with the clearest policies, there are always a few questions that pop up about the face value of tickets. Let's run through some of the most common ones we hear, giving you the straightforward answers you need to buy with confidence and sidestep the usual traps.


Are Booking Fees Part of a Ticket's Face Value?


Nope, they're completely separate. A good way to think about it is that the face value is the core price the promoter sets to cover the show itself—paying the band, hiring the venue, and putting on the production.


Booking or service fees are what the ticket agent adds on top to cover their own costs, like running the website and processing your payment. That’s why the total you pay is almost always a bit higher than the price printed on the ticket. Here at Paul Robins Promotions, we make sure every cost is laid out clearly before you even think about checking out.


Is Reselling Tickets Above Face Value Illegal in the UK?


It’s a bit of a grey area, legally speaking. For football matches, it’s a criminal offence to resell tickets for more than you paid without official permission. For gigs and concerts, the law isn't as strict, but there's a huge push for secondary marketplaces to be more transparent.


The really important part is this: many promoters, including us, make it a condition of sale that tickets cannot be resold for profit. If you break that rule, the ticket can be cancelled without a refund. You’ll be left out of pocket with no show to go to.

What If I Cannot Attend a Paul Robins Promotions Event?


Life happens, we get it. If you find you can no longer make it to an event like Rock FestEvil or We Rock Christmas in 2026, your first and only move should be to get in touch with us directly. Never buy tickets from any other source, and definitely don't try to flog yours on a secondary site.


The only official, secure way to handle a ticket you can't use is through WWW.PAULROBINSPROMOTIONS.COM, which is the only place for resales and always at face value of ticket. This is a policy designed to protect everyone from rip-off prices and potential scams.


How Do I Know I Am Paying the Correct Face Value?


The only way to be 100% certain is to buy directly from the official primary seller. For every single one of our events at The Northcourt LIVE, that means buying exclusively from WWW.PAULROBINSPROMOTIONS.COM.


An official seller will always give you a clear breakdown of the ticket’s face value and any extra fees before you complete your purchase. By steering clear of unofficial sellers, dodgy social media offers, and secondary sites, you guarantee your price is fair and your ticket is the real deal.



Ready for an unforgettable night of live music without worrying about dodgy prices? Paul Robins Promotions is your trusted source for the best tribute and original artist concerts in Oxfordshire. Check out our upcoming shows and grab your tickets at their true face value today by visiting https://www.paulrobinspromotions.com.


 
 
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Paul Robins Promotions Ltd are the ONLY authorised ONLINE ticket seller for PAUL ROBINS PROMOTIONS shows EXCLUSIVELY at THE NORTHCOURT LIVE®, ABINGDON OX14 1PL. 

THE NORTHCOURT LIVE is a REGISTERED TRADE MARK OF PAUL ROBINS PROMOTIONS LTD

Telephone Number 07501734382

©2017-2026 PAUL ROBINS PROMOTIONS LTD

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